This may not be so original since I’m borrowing Jeff Foxworthy’s “You Might Be a Redneck…” shtick for this post. You may also view this as a lame attempt, but hey this is my little space online to share my observations about PR, so I shall post what I want. I’ve been doing PR  for about 13 years so I’d like to think I know more than the average PR pro.

You Might Be In PR If…

…you can spot every news item/segment on TV, radio, blog that’s pitched by a PR pro.

…you refer to pitch as a letter not a skill for baseball.

…you think ad buys are a wasted investment.

…every time you write “PR” on tweets, you preface it with a hashtag.

…you know what a hashtag is.

…you hate the word “leverage,” but find yourself using it to explain a PR tactic.

…you get excited when you get a media placement in The Wall Street Journal.

…you get ticked off when the boss asks why you didn’t get USA Today or The New York Times.

…it takes you at least a half hour to explain what you do for a living to family and friends.

…your family and friends think you’re in advertising no matter how many times you’ve explained you’re in PR (ya know what I mean).

…you multiply the ad value by 2.5 to get the publicity value.

…you’re a news junkie.

…you know getting a hit is not all about contacts but about the story you pitch.

…you understood what I meant by hit.

…you still call Cision Bacon’s just because you like the traditional and the association with pork (ok, this is just me).

…you know your profession has been ranked as the 8th most stressful job in the country.

…you’ve used Barack Obama’s presidential campaign as a case study for the value of PR.

…85% of the folks you work with are women.

…creative sessions begin with which celebrity can we bring to the table or can the client write a book?

…clients are treated with the same level of service no matter what retainer they pay.

…you have one social media slide, maybe  two, that covers why your firm has social media expertise on new business presentations.

…you secretly despise being called a flack.

…you have a degree in communications or journalism or some other degree that has nothing to do with PR.

…you wish there was a fictional TV series or sitcom about PR people (not starring Lizzie Grubman or Kim Kardashian).

…you read this post and can relate to more than one of the lines plus you can spew out an additional 25 lines without batting an eyelash.

Send in your lines and let’s write a book together. Did I just say that?

Tags: Funny, PR